I’m backdating blog a bit, since we missed this great announcement earlier from Christmas 2012! Social Agent Limited was invited to pitch at the Innosai Startup competition in Beijing, China on December 26, 2012. There were the top 100 most innovative companies Innosai selected to be in the competition. Below is the exciting email Mike Michelini received notifying us we …
Nogogo Increases Sales in Chinese Social Media
Nogogo is a China e-commerce shop selling hard to find imported foods to the Chinese market. They mainly focused on word of mouth and traditional newsletters to build their customers. Nogogo wanted to improve their Chinese sales via social media, and were referred to Social Agent. Social Agent assisted in identifying keywords that were hot in Chinese social media for Nogogo. After …
Fully Support Startup Weekend in China
The team from Social Agent has fully supported Startup Weekend and its expansion into the Chinese market from the beginnings in 2011. Michael Michelini and Amy Gu, 2 members of the Social Agent team, were very involved with getting Startup Weekend in Shenzhen and Guangzhou, as well as assisting in the opening and official verification of the Sina weibo account of StartupWeekend. …
Tech in Asia Has Covered Us Since Our Beginnings
Techinasia has been doing amazing work for the startups in China and the rest of Asia for bringing awareness to the English speaking and international community. Since our early beginnings, Tech In Asia has been watching us develop and grow, and we truly thank them for this assistance. As a startup, every bit of recognition and attention helps us grow and …
TOP FIVE FOREIGNERS USING SINA WEIBO
Top 5 Foreigners on Sina Weibo 1. Aoi Sola, Japanese actress Signed up: 2010-11-11 Weibo account: @苍井空 First message: “中国的朋友们你们好，我是苍井空。十分高兴能和大家见面。我在新浪的微博正式开通了，希望今后能新浪通过微博和大家交流，还请大家多多关照。 这是我为大家做的视频，请多捧场哦” Number of followers: 13,493,738 2. Jang Keun Suk, South Korean actor, singer and model Signed up: 2011-8-12 Weibo account: @张根硕 First message: “중국장어들아 드디어 웨이보의 세계에 내가 왔다!!!!! 닥찬하라!!!!!!!!” Number of followers: 6,644,536 3.Tom Cruise, American actor Signed up: 2011-2-23 Weibo account: @officialtomcruise First message: “我们刚刚成立一个帐户在 http://t.sina.com.cn/1986010511 中文Twitter的！在中国我们的朋友们的问候！” Number of followers: 4,880,133 4. Bill …
Digging Value
The most frequently asked questions I’ve come across on Weibo marketing: There’s very little reaction to my posts. What should I do to improve communication with my followers? What can Weibo marketing do? How can it help me with my business – sales or brand? How many followers should I aim for to see value? We all know followers are …
A Few Tips on Weibo Marketing
Clear and Accurate Positioning First ask yourself, what you want to use this Weibo account for. What are your expectations? Is it branding, sales, customer service, reputation management or looking for cooperation/VC/suppliers? Find out what you want, answer that first question, then look for the right people to listen to or talk to. Genuine Communication with Followers Post useful content. …
Sina Weibo Officially Launches Paid Services
On June 19, Sina Weibo launched new paid services for its members. For 10 RMB/month or 108 RMB/year, users can sign up for a premium membership which gives them special privileges over non-paying users. Perks include special badges on their profile pages, personalised pages and voice blog posts. The membership also promises to give users more security and special “cell …
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